AAWE, Economics Dept, New York University, 19 W 4th St, 6Fl., New York NY 10012aawe@wine-economics.org

AAWE Working Paper No. 15

 

Determinants of Argentinean Wine Prices in the U.S. Market 

Guillermo J. San Martín, Bernhard Brümmer and Javier L. Troncoso 

Abstract

A hedonic price function for Argentinean wines in the U.S market is estimated in order to evaluate the effect of the most important attributes of wine on price. Results show that labeling practices and the choice of the right wine quality attributes are far more influential on price than expert panel opinions or oenological wine improvements such as aging.

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